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Media And Marketing w/Jon Rognerud

Jon Rognerud, author, entrepreneur and consultant interviews noted experts in entrepreneurship, business building, growth hacking, paid media, sales & marketing. Discover what's working now, apply these strategies for your own business and learn how failures and successes impacted the lives of business leaders, entrepreneurs and marketers. Find out how they beat challenges and got improved results at the same time (that you can model from).
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Now displaying: March, 2019
Mar 30, 2019

This is one very important broadcast, and I hope you take notes too.

It's simple. It's powerful. It's easy.

The end result? Instant Authority. 

It's what you want, your brand wants, and ultimately - what your customers and prospects want.

Find out how you can get started, and what you must avoid to fall into the "doom of procrastination".

And, as always - "TAKE ACTION" and "STOP WHAT'S NOT WORKING".

Interested in getting personally coached by Jon to develop traffic, leads and sales?

➡️ Click here: https://chaosmap.com/talk

 

If you liked this broadcast, please give it a thumbs up 👍 , subscribe, share it with your friends.

 

CONNECT WITH JON ROGNERUD:

iTunes Podcast: https://itunes.apple.com/us/podcast/media-and-marketing-w-jon-rognerud/id1147949023?mt=2

Google Play: https://play.google.com/music/m/I5knpeh2bmf7pky5gcuwyhaq3ea?t=Media_And_Marketing_wJon_Rognerud

Spotify: https://open.spotify.com/show/24ADpcENiPyApQpj91pj9A

Stitcher: https://www.stitcher.com/podcast/jon-rognerud-2/media-and-marketing-with-jon-rognerud

 

Agency Website: https://www.chaosmap.com  

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

 

Mar 29, 2019

Do you feel you're wasting lots of time trying to drive more sales into your organization?

It's not uncommon, but the good news is that there are new ways to improve the sales process after the 'clickers' come to your website.

There's a cool way to improve your sales process and take it to the next level...:

"Live & Automated Chat Systems"

You might be thinking: "Yes, that obvious, we already do that, what else do you have for me...?"

Or, maybe you're in an executive role, and have not considered it... "Jon, tell me more, what do you mean, exactly?"

If this is you, then good - I got something for 'ya!

Today, I talk about considerations for implementing live and "chat bots", which if you have not considered this technology, may be the BIGGEST "leaving money on the table" scenario you've had.

And, I share ideas about ways to improve the technology on your site, if you already have some of this going (good for you!)

[NOTICE] If you need help with this, we (chaosmap.com) have long experience with implementation of Chat Systems, and I personally have a patent pending on a customer support engine used previously at Expedia.com

SET UP A TIME HERE:

➡️ Click here: https://chaosmap.com/talk

 

If you liked this broadcast, please give it a thumbs up 👍 , subscribe, share it with your friends.

 

CONNECT WITH JON ROGNERUD:

iTunes Podcast: https://itunes.apple.com/us/podcast/media-and-marketing-w-jon-rognerud/id1147949023?mt=2

Google Play: https://play.google.com/music/m/I5knpeh2bmf7pky5gcuwyhaq3ea?t=Media_And_Marketing_wJon_Rognerud

Spotify: https://open.spotify.com/show/24ADpcENiPyApQpj91pj9A

Stitcher: https://www.stitcher.com/podcast/jon-rognerud-2/media-and-marketing-with-jon-rognerud

 

Agency Website: https://www.chaosmap.com  

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

 

Mar 28, 2019

How Can ONE Marketing Strategy Sell "Snow To Eskimos"? How about selling "Water to a drowning mind", etc? (Hint: The Word Starts With "E")  

Only 3 percent of your ideal customers are actively searching for your product, or are in an active buying mode, according to the author of the Ultimate Sales Machine, Chet Holmes.

For both large and small business, this means that you need to constantly come up with new and creative ways to sell your company’s offerings and try to weed out the other 97%.

Naturally, this can get quite expensive, because “everybody” wants them, and so SEO, PPC prices go up, and hungry marketers will do anything (even use stupid, shady tactics) to get attention and grab marketshare (even for just a short period)

Education-based marketing is a growing solution that is seeing brands provide more information and knowledge surrounding their products and services.

The aim is to sell the solution without explicitly selling it. It will more naturally repel the people not interested, and draw your warmer audience in.

Not convinced?

Then watch this presentation and see the full post on https://chaosmap.com/blog/education-based-sales-tactic/

Interested in getting personally coached by Jon to develop traffic, leads and sales?
➡️ Click here: https://chaosmap.com/talk

If you liked this broadcast, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:


iTunes Podcast: https://itunes.apple.com/us/podcast/media-and-marketing-w-jon-rognerud/id1147949023?mt=2

Google Play: https://play.google.com/music/m/I5knpeh2bmf7pky5gcuwyhaq3ea?t=Media_And_Marketing_wJon_Rognerud

Spotify: https://open.spotify.com/show/24ADpcENiPyApQpj91pj9A

Stitcher: https://www.stitcher.com/podcast/jon-rognerud-2/media-and-marketing-with-jon-rognerud

Agency Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 27, 2019

What are the top mistakes new Facebook Advertisers make? Yes, I'm talking about your Facebook Ads.

Next question: how much money are you leaving on the table by setting up your ads incorrectly, and worse yet, not knowing what to tune and optimize when...?

In this broadcast, I talk about the most common ones we see and get questions about at the agency.

The full details can be found here:

https://chaosmap.com/blog/are-you-making-these-mistakes-in-your-facebook-advertising/

If you need a full fb ads audit, click here: www.fbadsreview.com 

Here Are Common Facebook Ads Mistakes (Avoid These At All Costs!) #chaosmap

Interested in getting personally coached by Jon to develop traffic, leads and sales? 

➡️ Click here: https://chaosmap.com/talk

If you liked this broadcast, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:

iTunes Podcast: 

https://itunes.apple.com/us/podcast/media-and-marketing-w-jon-rognerud/id1147949023?mt=2

Spotify: https://open.spotify.com/show/24ADpcENiPyApQpj91pj9A

Stitcher: https://www.stitcher.com/podcast/jon-rognerud-2/media-and-marketing-with-jon-rognerud

Agency Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

 

Mar 26, 2019

Have you ever wondered what the best way to engage your audience from an ad is? The answer is simple: Use the PAS approach to your Facebook ads. (problem, agitate, solve).

In this presentation, I talk about a really good way to create resonance and relata-bility with your audience using the PAS framework.

And, as you'll learn - it's something you should use for ALL your advertising and when you want your audience to take action or the next step.

Blog post and download is here: https://jonrognerud.com/facebook-ad-template-method/

It ultimately creates a better, stronger, emotional bond between your brand, product or service and the audience you are trying to engage with.

Facebook Ad Template: Psychological Triggers That Engage And Cause Disruption #chaosmap

If you liked this presentation, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:
Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 25, 2019

http://www.fbadsreview.com - Don't Waste Your Facebook Ad Spend Any Longer... (Get Ad Performance Back - So You Can Sleep Better At Night) #chaosmap

In this episode, I talk about the 4 benefits of joining fbadsreview.com and what you can expect from your Facebook advertising review.

The big question is this: are the FB ads working for you or not?

Our in-depth review (audit) will help you take the business to the next level, once implemented.

Warning: if you like the results, you might become a client! (and we guarantee results from the audit)

Interested in getting personally coached by Jon to develop traffic, leads and sales?


➡️ Click here: https://chaosmap.com/talk

If you liked this video, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:

Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 23, 2019

What are the best ways to apply content optimization strategies to engage users?

In this video training, I share what works in terms of engaging users.

And - in specific - based on your keyword, research, analysis and market discovery from previous broadcasts. (Take a look at the previous broadcasts!)

I also share what NOT to do when building out your content optimization strategies. Listen for that!

If you liked this episode, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:

Website: https://www.chaosmap.com/talk

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Content Optimization Strategies That Your Visitors Will Love! #chaosmap

 

Mar 23, 2019

How Do You Discover Commercially Driven Keywords To Drive More Sales?

Here is the process and steps for finding buyer keywords for your e-store or website. It's a simple map you can use to iterate and collect data points.

This collection will allow you to optimize pages and content for buyer-centric keywords that drives the "right" traffic!

Interested in getting personally coached by Jon to develop traffic, leads and sales?

➡️ Click here: https://chaosmap.com/talk

If you liked this video, please give it a thumbs up 👍 ,subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:

Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 21, 2019

The lifeblood of any business, new or existing is... TRAFFIC!

Today, I'm going to share 6 exciting ways to get that traffic to your website, and so you can get more leads and ultimately... sales.

This is part of a speaking engagement I was asked to participate in for about 200 Amazon Sellers in Las Vegas. 

I made some new updates, and presenting it here for you on the "Media & Marketing" podcast.

---

Interested in getting personally coached by Jon to develop new traffic, leads and sales?

➡️ Click here: https://chaosmap.com/talk

 

If you liked this episode, please give it a thumbs up 👍 , subscribe, share it with your friends.

 

CONNECT WITH JON ROGNERUD:

Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 20, 2019

QUESTION: Can Google Chrome Plugins help boost your productivity?

ANSWER: Yes, you are missing out!

However, what are the best ones to get started with?

Which ones do we use at the advertising agency to get a competitive edge and help our clients?

There is a vast marketplace via the Google Chrome Store that can help boost your productivity and results.

Google Chrome Store: https://chrome.google.com/webstore/category/extensions

However, there are many plugins that can slow down your browser and also annoy you, so make sure to listen to today's presentation for the best chrome plugins to use.

QUESTION: What chrome plugins or extensions do you use that I missed? Send an email to support@chaosmap.com and we'll review and add them.

--

Interested in getting personally coached by Jon to develop traffic, leads and sales?


➡️ Click here: https://chaosmap.com/talk

If you liked this episode, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:
Website: https://www.chaosmap.com
LinkedIn: https://www.linkedin.com/in/jrognerud
Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 20, 2019

Tools are important... So - what are your favorite online marketing tools?

I spoke to a group of about 200 Amazon sellers last year in Las Vegas.

One of the portions of the presentation that was well liked was my large list of powerful online tools to help analyze, research, create, track and monitor assets and activity online.

What tools did I miss? Please add yours below.

#chaosmap

Interested in getting personally coached by Jon to develop traffic, leads and sales? 


➡️ Click here: https://chaosmap.com/talk

If you liked this episode, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:


Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 19, 2019

Have you ever wondered how to get social proof (likes, comments, shares) that create more engagement from your conversion (lead gen) ads? And get there much faster?

Today, I share 3 steps to get social proof and engagement quickly. I'll share with you the "secret sauce" of sorts - inside the Facebook Ads Manager to get the results you're looking for.

Hint: The Facebook ad post-ID carries some magic with it, as you'll learn here today.

--

Interested in getting personally coached by Jon to develop traffic, leads and sales?

➡️ Click here: https://chaosmap.com/talk

If you liked this episode, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:

Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 17, 2019

Have you ever tried to sell anything? Do you consider yourself a sales person?

Do you believe sales suck? Do you hate sales people? (pushy ones, for sure, right?!)

Or, are you an advocate for sales and the selling process? Are you somebody who believes you are helping people when you sell something?

In this short 20 minutes, I'll share some of the stories and successes I've had with the business of "selling".

You'll hear how the first "sale" I made was at a hotel where we (the band) was entertaining the guests, and I got laughed at... TWICE!

And, what the biggest take away I've made in my life in terms of selling. It's simple as they say, but not always easy.

However, after you hear my story, you'll see how simplicity of approach and the effect of positive thought will change outcomes for you as well.

--
Interested in getting personally coached by Jon to develop traffic, leads and sales?

➡️ Click here: https://chaosmap.com/talk

If you liked this episode, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:

iTunes Podcast: https://itunes.apple.com/us/podcast/media-and-marketing-w-jon-rognerud/id1147949023?mt=2

Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 13, 2019

Are your Facebook ads not performing? If so, listen to Jon talk about how we (at the agency, chaosmap.com) fix and improve Facebook ads accounts to get ultimate performance from ads, copy and funnels.

The end result is that you get to build long term sales strategies that helps to grow your business faster.

Interested in getting personally coached by Jon and team to develop traffic, leads and sales from Facebook or Google?

➡️ Click here: https://chaosmap.com/talk now

If you liked this episode, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:

Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 11, 2019

Jared Mirsky is the OG of the cannabis growth industry as speaker, author and creative agency founder.

You'll hear the challenges that faced him as a sole founder 10 years ago, when he walked into a small shop and got an idea...

And, 'till today - with an expert creative branding, digital and operational team of 15 - with top clients around the world and growing at a furious pace.

Wick & Mortar was started on the belief that successful brands solve problems. As the longest-running cannabis branding agency in the world, it has witnessed the transformative power this perfect plant can have on businesses and consumers alike, and it’s their mission to use what they've learned to elevate the industry on a global level. 

Wick & Mortar is globally focused on elevating the experience of smoking pot. They have spent almost ten years honing their expertise when it comes to brand design, learning through real-world experience what it takes to build and tend to a loyal consumer following.

As medical marijuana paved the way for recreational legalization, the founder, Jared Mirsky, spotted a problem that needed to be solved: legalization was only the first step toward legitimizing cannabis. Brands are the part of the industry that consumers bring home with them, that they share with friends.

With 95% of W&M's clients achieving a positive return on their investment within six months of launch, we are setting the standard for success in the cannabis industry.

Here's where to reach Jared Mirsky:

https://www.linkedin.com/in/jaredmirsky/
https://www.facebook.com/mrmirsky/
https://www.instagram.com/jared.mirsky/
https://twitter.com/jared_mirsky

Wick & Mortar:
https://www.instagram.com/wickandmortar/
https://www.facebook.com/wickandmortar/
https://twitter.com/wickandmortar
https://www.linkedin.com/company/wickandmortar/
https://www.youtube.com/wickandmortar

--

Interested in getting personally coached by Jon to develop traffic, leads and sales?

➡️ Click here: https://chaosmap.com/talk 

If you liked this episode, please give it a review 👍 , subscribe, and share it with your friends.

CONNECT WITH JON ROGNERUD:

Website: https://www.chaosmap.com  

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 10, 2019

Watch the complete case study: www.highticketeventmarketing.com


One of our Clients Invested Approx. $5,000 In Ad Spend and with a return of $93,000 In Revenue.

We started from scratch, with an email list that we matched to Facebook and Google.

We ran ads and creatives (images, videos) for approx 7 weeks to get a fully sold out event, and at a revenue of approx of $93,000.

Listen to some of the strategies we applied, and go to highticketeventmarketing.com to see the full details, reports and solutions.

Interested in getting personally coached by Jon to develop traffic, leads and sales to your next event, workshop, seminar or conference?

➡️ Click here: https://chaosmap.com/talk

If you liked this episode, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH JON ROGNERUD:

Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud
Facebook:

https://www.Facebook.com/chaosmapmarketing

See the case study here:

www.highticketeventmarketing.com

Mar 9, 2019

Are you thinking of starting a business? Planning a Facebook Ads Business or Agency? Then, this will be the most important episode you'll hear.

The breadth of experience and business smarts this husband, (new) father and Facebook ads expert, Rory Miller has acquired over the last few years, is impressive.

The good news is - you can model from his experience.

"Success leaves clues" as it has been said.

You'll hear about (BIG) mistakes made along the way and how they, combined with passion for goals, pure grit and determination - made him into a successful Facebook Ads business consultant and advisor.

If you are thinking of starting a full-time business on a part-time schedule, then you'll learn loads from this, my newest broadcast.

Rory, you are a real inspiration for younger business entrepreneurs (and older ones too!)

Thanks for taking the time in your busy schedule. (Note: You want to see him in person? Check the YouTube channel here: https://youtu.be/-MT61W7Fcx4)

Contact Rory on Facebook: https://www.facebook.com/rory.tyler.miller

--

Interested in getting personally coached by Jon to develop traffic, leads and sales?

➡️ Click here: https://chaosmap.com/talk

If you liked this video, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH ME:


Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 9, 2019

Lukas Resheske, copywriter extraordinaire - is responsible for $100M+ in growth and profits for clients over the past 7 years.

Learn how Mastering This One Skill can change the trajectory of your life and business.

Mr. Resheske is a professional copywriter. Trained over 100 junior copywriters who’ve been hired by companies like Agora, Mindvalley, Hayhouse, and other major publishers, along with several 6-figure freelancers and 7 figure business owners.  

Currently he works on large promos for very select clients, train copywriters for in-house or freelance careers, and work with medium/large companies training their in-house marketing teams in copywriting.

He has the most effective training program on the planet for turning anyone into a world-class copywriter, and he doesn't do things the normal way in that program.  

Most people have "hands-off" or very low touch programs that are ineffective...73% unopened, less than 1% completion and success rate, etc. His program has an 86% ‘graduation’ rate and a 100% recommendation rate.

The BIG TAKEAWAY? 

The biggest opportunity comes from understand your audience the best.  And the good news is...that’s easier than ever before. You just need to be willing to detach from your own desires and goals and feel into the desires and goals of the people you want to serve.

Visit Lukas here: www.LukasResheske.com and his facebook page, under "Lukas Resheske".

---

Interested in learning more or apply for a podcast invitation?

➡️ Click here: https://chaosmap.com/talk and select the time from the form. 

If you liked this broadcast, please give it a thumbs up 👍 , subscribe, share it with your friends.

 

CONNECT WITH ME:

Website: https://www.chaosmap.com  

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

Mar 7, 2019

“If somebody is looking for a mattress, don’t sell them a mattress. People are looking for a better night’s sleep."

You have likely heard this expression before.

The idea is that you are selling results and solutions, not the actual "thing". 

Sell the sizzle not the steak. The hole, not the drill, etc.

The benefit of the benefit. (that one goes deep!)

You might be guilty of selling the "object or thing", and going too fast towards a purchase. You'll scare potential buyers off along the way.

There's a better way.

In this episode, you'll learn how we at chaosmap.com think about this, and how you can begin to change your approach and messaging to address these concerns across the customer journey.

The framework and messaging changes from top of funnel (ice cold traffic), middle of funnel (warm traffic) and bottom of funnel (hot traffic)

 

⬇️ Download a copy of the free document (PDF) here: https://chaosmap.com/docs/messaging-framework.pdf


Interested in getting personally coached by Jon to develop traffic, leads and sales?

➡️ Click here: https://chaosmap.com/talk and select the time from the form.

If you liked this presentation, please give it a thumbs up 👍 , subscribe, share it with your friends.

Visit masteroneskill.com to learn more and how we might help you.

CONNECT WITH ME:

Website: https://www.chaosmap.com  

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

 

Mar 5, 2019

How would you like to show up in a more "omni-present" manner online? And, make it happen without creating content and spend time submitting "everywhere"?

I share a simple "one", "two", "three" stepped approach to leveraging one core piece of content and blow it up across multiple platforms. 

You'll present various content types (including text, for search engines and humans that like to read) for broad release and unique channels consumption.

This is part 1 of the "content explosion series" - and it's super easy to get started.

>> Download a copy of the content document (PDF) here:
https://chaosmap.com/docs/how-to-grow-content-x-media-giant.pdf

Interested in getting personally coached by Jon to develop traffic, leads and sales?
>>Click here: https://chaosmap.com/talk

If you liked this presentation, please review the podcast, subscribe, share it with your friends.

CONNECT WITH ME:

Website: https://www.chaosmap.com

YouTube:

https://www.youtube.com/watch?v=ScZRTKa89Ss

LinkedIn:

https://www.linkedin.com/in/jrognerud

Facebook:

https://www.facebook.com/ChaosmapMarketing/videos/559727207861134/

Until next time, your boy, - Jon

Mar 5, 2019

Do you work as an executive in the automotive industry? Are you in charge of revenue, sales and growing auto dealerships?

Then listen to digital marketing expert and Facebook ads whiz Jay Nisbett ... This will change the way you approach growing your dealerships and leveraging Facebook Ads in 2019 and beyond.

The Company Mission


To help companies be everywhere with an “omnipresent” digital strategy.

Who We Are


A leading B2B digital service provider, The 407 Group provides small to medium and enterprise level businesses with the service, support and professionalism they need when trying to grow their business and become sustainable in today’s competitive online markets. 

Clients include:

Kia

Mitsubishi

Boy Scouts of America

Primarily serving the automotive and real estate industries with broad spectrum digital marketing, automation tools, chat bot systems, and cloud consulting services ensure their clients can get the custom tailored services they need at prices that won’t break their budget.

What We Do

Headquartered in Orlando, FL and serving the needs of our clients around the world, The 407 Group is an independently owned and operated digital services agency providing a wide range of services designed to help our clients grow and succeed. 

As one of the leading full-service digital agencies, we are committed to offering anything and everything digital to promote our clients’ businesses online presence. 

We focus on building sustainable relationships with our clients based on service, support, and success. Our reputation for putting our clients’ brands and businesses everywhere has made us the number one choice for small businesses throughout Florida and the rest of the US.

Many of today’s small businesses fail due to lack of exposure. They might have a good product or the best services, but if no one knows who they are, it won’t matter. 

We help those businesses become well known both in the digital and real worlds plus ensure they get the online visibility their brands need to succeed. If you want to grow your business with a dedicated team of professionals who listen and respond to your needs, contact The 407 Group today for a free consultation.

Our Work

We’ve worked with dozens of clients in addition to wholly-owning online brands and SaaS companies, which are used by our company internally in addition to end-consumers.

Additional clients they've worked with:

Fresh Made Kitchen Restaurant Group

JKR Ads

In the past year, I've turned my marketing agency from a side job to my primary source of income. There are a lot of growing pains associated with scaling up your business - you need to maintain your quality of service to retain clients while building your pipeline, network, and list of offerings. I've recently been happy with my companies ability to grow which is primarily due to our ability to document processes and contract out our work while maintaining our quality.

We've spent a lot of time honing our outsourced back office to fulfill orders so that we can focus on scaling up our list of clients. Because of this, we should be able to handle a 400% increase in accounts this year alone.


A big automotive conference in Orlando this April called Digital Dealer is a place where dealers come to talk digital marketing strategy. 

We're looking to unveil a chatbot system we've partnered up on at this conference. So a dealer can purchase the bot and give their audience an instantaneous way to connect - it offers a car trade in valuation, a soft credit pull for instant approval, and so much more. 

We've spent the last 2 months preparing a huge prospecting list and building out our product offerings so we can kill it at this conference. 
As an owner, it's tough to say "lets take a couple weeks or months to prepare for our next move" but with our new offerings and back office fulfillment processes in place, it will be worth it. Obviously chasing immediate sales is the quickest route to making some money - but as an agency owner, I've found you can also drown in opportunity, so taking time to pick your battles is a key to effective scaling.

Building a business as we have is really is all about processes and people/relationships. 

I'd heard it a hundred times while I was at Florida State University studying real estate and entrepreneurship. But no one ever really talks about how to build processes or how to identify the right people you need to talk to. 

In digital marketing, the team with the best-DOCUMENTED strategy wins. 

When you're a one-man show, it's really easy to have the best strategy - you're the only one who needs to know it. The key is in the execution - so you need highly detailed documentation of your plan and how your company works... or else you'll be stuck with just a handful of clients because you can't scale. 

A huge piece of our ability to potentially grow up to 400% this year is based on the fact that we have over a couple hundred page SOP binder so that anyone (whether they're overseas or in our office) who begins working with our company can jump right into the tasks at hand. 

Everything we do from finding prospects to set up campaigns to our chatbot fulfillment processes is well documented and easy to follow.

I'm inspired by my dad whom I started working for after college and has really supported me on this digital marketing journey is number one on my list. 

He's by far the most knowledgable businessman 
I know and definitely motivation behind me working so many hours a week. Outside of him, I'm a huge fan of Grant Cardone and Bezos. 


Cardone because he's literally everywhere - he's one of the few that have found out the secret to brand building in this era, plus, I'm a huge fan of real estate which he's the king of. 

Bezos isn't as loud-mouthed as Cardone, but we (as a society) haven't seen his level of innovation since Steve Jobs.


If you want to reach Jay, try these:
Company: The407Group on social media

Personal:

http://facebook.com/jay.v.nisbett

http://twitter.com/jaynisbett

http://youtube.com/jaynisbett

http://instagram.com/jaynisbett

http://linkedin.com/in/jaynisbett

jay@the407group.com

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WANT TO CONNECT WITH JON AND GET A FREE STRATEGY SESSION? (ASK IF YOU CAN JOIN AS A PODCAST INTERVIEWEE)

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Mar 2, 2019

Are you in the Fitness/Health/Wellness markets?

If you are a local, professional business owner that wants to grow your business with new clients and customers then pay attention today, and listen to this broadcast. 

Make sure to download the process diagram below.

Chiropractors, doctors, dentists, gyms, yoga studio, gym, fitness centers, wellness/spa centers, medical practices, professional services will get great results using this new business strategy shared here.

⬇️ Download a copy of the free document (PDF):

http://chaosmap.com/docs/fitness-health-wellness-new-business.pdf 

Interested in getting personally coached by Jon to develop traffic, leads and sales?

➡️ Click here: https://chaosmap.com/talk and select the time from the form.

If you liked this presentation, please give it a thumbs up 👍 , subscribe, share it with your friends.

CONNECT WITH ME: 

Website: https://www.chaosmap.com

LinkedIn: https://www.linkedin.com/in/jrognerud

Facebook: https://www.Facebook.com/chaosmapmarketing

 

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